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Creative Thinking for Entrepreneurs

Sean: But that’s cool. You know, I mean, it’s life’s challenges. I noticed you mentioned that from the first thinking you just said point A to point B, what am I going to eat? And that’s thinking, creative thinking, you positioned problems along the way. And that’s how we came upon the analogy for your creative thinking.

I want to know, since we have leaders and entrepreneurs and managers tuning in. How can they use creative thinking in their day-to-day work in their day to day teams? How would that help them? Is there a process? So we talk about things that are kind of like in the clouds, like creative thinking is a word in the cloud, culture is a word in the cloud.

A lot of people don’t understand that, but. Culture is really simple. We simplify it by the way you do things, meaning your processes, how you hire, how you fire. I promote that culture. What your core values are? How well do you implement that? Do you make perks out of it? Do you make it real in your company? Do you penalize from that? That makes culture. So it’s not a word in the cloud that is actually very simple to understand; it’s your processes, but with creative thinking, even for me, there’s no concrete thing yet about it. Can you pull it down from the cloud for us? Is there a way or a process to do creative thinking?

Fredrick: I personally define creative thinking in two major ways. And so I talk about crazy ideas and you know, these are the big innovation, the car, the Zoom is you know, at one point it was a crazy idea. This is at one point where this wasn’t a thing, you know, crazy, crazy ideas are, you know, those ideas that are very revolutionary and really change the world.

So, because there’s been a Zoom, it has now made it easier for people to move, for people to communicate. So that’s the one type of creative thinking, really big, bold, radical idea. And then the other type of creative thinking are defined as problem solving based creative thinking. So like my early examples of the $4 and 66 cents.

That will be known problem solving based creativity. We have to address an immediate problem or an immediate concern. You have very limited funds, but you have to get from point A to point B, I’m going to take the bus, you know, half of the way you’re going to walk part of the way. Are you, you know, what are we going to do?

So those are the two major types of creative thinking that I would define in a concrete way.

Sean: And how can leaders, managers, entrepreneurs use that in their day to day team activities or work and output?

Fredrick: I would say, you know, this time that we’re living in pandemic, chaos that has caused, I think, you know, especially now is really that time for all of us to really think about like, okay, how are we going to get through these challenges?

How are we going to create ideas that can really help people along? Like I said, Zoom is becoming very popular during this time. And so this was a crazy idea that is really helping, you know, a lot of us, you know, in the world, you can use your creativity to solve immediate problems. So with, you know if you’re short on resources or if your staff is indifferent location, they can really come together because of the restrictions.How are you going to solve that problem and get them working together and to get them working like a well-oiled machine?

Sean: Is there a process to that that you use? Like, for example, I hear that there’s one ad man who writes ideas on a tissue paper and he calls it ‘disposable ideas’. I think that’s what he calls it.

And so he writes on a lot of tissue papers and he throws a lot of them away, but he keeps some of the best ones. And that is his way of brainstorming. Just putting it on paper. And some people use mind mapping. Is there a process that you use that you would suggest to entrepreneurs and leaders who are listening in?

Fredrick: Well, my own process, cause I actually, I have a notebook. I have a special notebook. It’s like I called it my idea notebook. And in this notebook, when I read a new book or planning something new, I’m trying to work something out, I usually just write down notes. And so I usually just kind of like think out loud and that really helps me work through what I’m trying to get to.

So I would suggest, you know, getting yourself an idea notebook. We can just like work out   what your issues are and how, what possible solutions you have at that time.

Sean: Let’s talk about your ghost writing career. So you mentioned you’re a ghost writer and you help other authors out there to finally finish their book.

Now, what I want to know is what started you doing ghost writing? How did that start?

Fredrick: Well, honestly, ghost writing started because I was cashed trapped. And so I just decided, okay, I have this skill. Let me use this skill to get myself some income while I was at a point where I hadn’t, I was making progress, but I wasn’t.

You know, things hadn’t really aligned to that. So I was cashed trapped, so I just decided, okay, let me take this skill that I have and let me use it to get me a little bit of money. So that was the beginning of that.

Sean: So are there things that people can see that’s public? For example, like, do you have a blog that you maintain that people where people can read your style of writing and communication so that they would know okay.

Oh, I don’t want to hire Fredrick or no, this is not for me.

Fredrick: Well, I don’t  keep a blog personally. What I will say is my job as a ghost writer, there’s not supposed to be any trace of me on page. So if I used to work with you, for example, I would ask you to send me a sample of your work.

And from that sample, I can figure out what your writing style is. You know, what words you kind of like to use. So like your linguistic style because every single person has a different style of writing. So it’s like your DNA on the page. So my job would then be is to, how do I replicate that so that people cannot tell that it was me who wrote it? So, because I’m a ghost I’m not supposed to. That would be my job in a nutshell.

Sean: Got it. And do you write for other people who are book authors or mostly bloggers?

Fredrick: I’m working with mostly bloggers, but I am open to writing other people’s books so they know once they reach out to me, they can do so I’m definitely open to seeing clients with larger book projects.

Sean: And with that, how can people find you, get in touch with you?

Fredrick: They can find me through my email – and they can also find me on Twitter and Instagram and LinkedIn is @FrederickKyomya as well. I’m trying to get back on Facebook, but that’s not really up and running yet.

So you can find me on those three platforms.

Sean: Fantastic. You want to get to write for you. If you want him to help you out, maybe have a blog, or maybe you have a book in mind, just hit him up. We’re going to have all those links in the show notes. So if you’re watching from YouTube or if you’re listening from Spotify, Apple, iTunes, you can just type in

look for the episode of Fredrick Kyomya. And you can find his links in the show notes, get in touch with him and get him to go try it for you as well. Frederick, thank you so much for your time and the learnings. We really appreciate you being on the show.

Fredrick: Thank you, Thank you so so much for having me. It’s been a pleasure.

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