How Respona Exceptionally Grew Its Organic Traffic

How Respona Exceptionally Grew Its Organic Traffic

Sean: But that conservative mindset and the question is like, how powerful has your marketing guy been? Because you mentioned that you put screenshots step by step, people and competitors might just download them and copy them. Yeah. What’s the trade-off and how is it been? Is it worth doing that, worth exposing how you did it, versus your competitors being able to copy what you did?

Farzad: Yep, it’s fine. You mentioned us, Sean, because we have lots of Visme competitors and funny enough, some Respona competitors, direct competitors using Respona for their own outreach. And to be honest with you, I feel flattered when a competing product doesn’t use their own product, and comes and uses our product to do outreach. But personally, all we’ve seen has been growth. We’ve never had anything backfire. We are very liberal when it comes to the amount of information we share. I do. I love sharing just free information. If somebody emails me with any sort of question, doesn’t matter who they are, I normally tend to respond as much as they can. And you know, if you look at the growth rate of our companies, obviously we have lots of competitors. We have a ton of people who are a lot smarter than us. And we love that.

I mean, we welcome healthy competition because it also makes us more creative and figures out ways how we can improve our products and offer better services. And that’s the beauty of capitalism, is that competition sparks innovation. So we have no problems with it. And customers that we have are with us because we have the best product. It’s not because we are sneaky with our tactics to capture them. You know, you still have to consider that you’re selling to human beings. They are not just lead or prospects per se or email addresses. They’re humans. And humans purchase things and take action based on their instincts, based on their level of trust. And we’re more than happy to share all of that stuff publicly. It’s not a problem with us.